As a recruiter, it is important to expand your network and make many connections, you never know when one may come in handy. We live in a digital age where connecting with others is as simple as commenting on a post or joining a forum. Digital Marketing is not only geared toward products, but it can also be used to market your services as a recruiter and advertise your company’s employee brand and mission. Although you may not have a degree in marketing and advertising, there are steps you can take to set yourself apart from other recruiters. Social Media is a tool that you should take advantage of. It can be used to market your skill set, celebrate your accomplishments, and advertise what makes you the best at your job. Although social media is simple to use, getting the most out of posts is a learning experience. Sign up for newsletters that teach you how to best target your posts. Keep your connections up to date with what you are working on and achieving via LinkedIn. Take the time to message people and grow your network. Share your thoughts in a blog post and give tips on what practices you find the most beneficial. Throughout the day, we all have very busy schedules; fitting in phone screens, interviews, client lunches, meetings with managers, sourcing, and anything else that life throws at us. However, no matter how busy we are, it is possible to find 5-minute breaks. Utilizing these breaks to advance your network will only help you with success in the long run.
You can become a Digital Marketer in 5 minutes!
Challenge yourself to do 3 of these tasks in 5-minute chunks of time.
- Sign up to a new digital platform
- Make a list of potential blog articles to write
- Read an article
- Create a social media post
- Subscribe to newsletters of interest
- Watch 1 or two videos to learn something new
- Update your LinkedIn
- Sign up for a webinar